Privacy Policy

Your privacy is extremely important to us. To better protect you, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used when visiting our website or purchasing our products.

This Privacy Policy relates to information collected by idare KIG (“IDARE”, “we”, “our”, etc.) with registered office in Switzerland (Commercial registry number CHE-150.2.478.435-5) through your use of our website, products and services, features, and information available on our website (“IDARE Service”).

If you do not agree to our use of your personal data in line with this policy, please do not use the IDARE Service.

This Privacy Policy does not govern all the information IDARE may process. This Privacy Policy is also incorporated into and governed by our Terms and Conditions (“Terms”. Our commitments to employees are governed by our internal employment policies. In all instances we are committed to transparency with our customers and employees, and to protecting your data privacy.

What information do we collect?

You will be required to establish an account to take advantage of certain features and functionalities of the IDARE Service. If you wish to establish an account, you will be required to provide us with information (including personally identifiable information and non-personally identifiable information). In addition, we may obtain your personally identifiable information from you if you identify yourself to us by sending us an email with questions or comments.

Depending on your use of the IDARE Service, we collect two types of information: personally identifiable information and non-personally identifiable information.

Personally identifiable information

Personally identifiable information identifies you or can be used to identify or contact you. Examples of personally identifiable information may include your name, IP address, address, email address, telephone number, and billing and credit card information.

To process your orders, we may collect the following types of data:

1. Contact Information: name, email address, phone number, shipping/billing address, etc.
2. Order Information: products purchased, payment method (via third-party processor), etc.
3. Usage Data: IP address, browser type, pages visited, time spent on site (via cookies and analytics tools), etc.

Non-personally identifiable information

Non-personally identifiable information is information, any single item of which, by itself, cannot be used to identify or contact you, which may include demographic information (such as age, profession, company industry, gender, current location, or zip code), IP addresses, browser types, domain names, and statistical data involving the use of the IDARE Service. Certain non-personally identifiable information may be considered a part of your personally identifiable information if it were combined with other identifiers (for example, combining your zip code with your street address) in a way that enables you to be identified. But the same pieces of information may be considered non-personally identifiable information when they are taken alone or combined only with other non-personally identifiable information (for example, your account preferences).

Why do we need your personal data?

We do not sell any data, including your personal data. We will only collect and process your personal data in accordance with applicable data protection and privacy laws. We need to collect and process certain personal data to provide you with access to our website and enable you to leverage our services.

We use your data to:

1. Process and deliver your orders,
2. Communicate with you about your orders or inquiries,
3. Improve our website and customer experience,
4. Comply with legal obligations.

We may share it with:

1. Payment processors (e.g., Stripe, PayPal)
2. Shipping providers (e.g., Swiss Post, DHL)
3. Service providers (e.g., website hosting, analytics)

We process your data based on:

1. Contractual necessity (e.g., fulfilling your order)
2. Legal obligations
3. Legitimate interests (e.g., improving our services)
4. Consent (e.g., for marketing emails)

If you register with us, you have been asked to check a tick box indicating your agreement to provide this data to access our services. This consent provides us with the legal basis we require under applicable law to process your data. You maintain the right to withdraw such consent at any time.

Information we collect automatically when you use our services:

We collect information about you when you use our services, such as browsing our websites and taking certain actions within the services, including:

Your use of the services: We keep track of certain information about you when you visit and interact with our services. This information includes the features you use:

1. the products, items or links you click on,
2. the colors, sizes and products you select and buy,
3. frequently used search terms,
4. and the events you subscribe to.

Device and connection Information: We collect information about your computer, phone, tablet, or other devices you use to access the services. This information includes your connection type and settings when you access or use our services. We also collect information through your device about your operating system, browser type, IP address, URLs of referring/exit pages, device identifiers, and crash data. We use your IP address and/or country preference to approximate your location to provide you with a better service experience. How much of this information we collect depends on the type and settings of the device you use to access the services.

Cookies and other tracking technologies: IDARE may use cookies and other tracking technologies (e.g., web beacons, device identifiers and pixels) to provide functionality and to recognize you across different services and devices. You can manage your cookie preferences in your browser settings.

Log files: We collect non-personally identifiable information through our internet log files, which record data such as user IP addresses, browser types, domain names, and other anonymous statistical data involving the use of the IDARE Service. This information may be used to analyze trends, to administer the IDARE Service, to monitor the use of the IDARE Service, and to gather general demographic information. We may link this information to personally identifiable information for these and other purposes, such as personalizing your experience on the IDARE Service, and evaluating the IDARE Service in general.

Your rights

Where and when is information collected?

1. Opt-out: You may contact us anytime to opt-out of: (i) direct marketing communications; (ii) automated decision-making and/or profiling; (iii) our collection of sensitive personal data, if any; or (iv) any new processing of your personal data that we may carry out beyond the original purpose.
2. Access: You may access the data we hold about you at any time by contacting us directly.
3. Amend: You can also contact us to update or correct any inaccuracies in your personal data.
4. Erase and forget: In certain situations, for example when the data we hold about you is no longer relevant or is incorrect, you can request that we erase your data.

You may contact us at info@idare.ch anytime for any other questions you may have about your personal data and our use of such personal data.

Where will data be transferred?

Your data, including personal data that we collect from you, may be transferred to, stored at and processed by us and other third parties outside the country in which you reside, including, but not limited to Switzerland, where data protection and privacy regulations may not offer the same level of protection as in other parts of the world. By using our website, you agree to this transfer, storing or processing subject to the terms of this policy. The only data we potentially share with third parties is for analytics, error tracking, and marketing.

How long will data be stored?

We will only retain your personal data as long as reasonably required for you to use the website.

Do we collect Information from children under 16 years of age?

We are committed to protecting the privacy of children. The IDARE Service is not designed for or directed to children under the age of 16.

What do we do with the information we collect?

In general, we use the information collected to provide you with a great overall experience using the IDARE Service, to help us understand who uses the IDARE Service, for internal operations such as operating and improving the IDARE Service, to contact you for customer support and billing purposes, and to facilitate the delivery of our products and Services to you.

We use your information to send you a welcome email after you create an account, when you order our products, when you sign up for a webinar, a newsletter, etc. We may also use your information to send other email communication related to the IDARE Service and to give you the option to reactivate an inactive account. When required, we will always give you the option to unsubscribe for the communications sent to you.

We may also use the information gathered to perform statistical analysis of user behavior or to evaluate and improve the IDARE Service. We may link some of this information to personally identifiable information for internal purposes or to improve your experience with the IDARE Service.

When do we disclose Information to third parties?

Except as set forth in this Privacy Policy, or as specifically authorized by you, we will not disclose any information to third parties outside of IDARE.

Laws and Legal Rights

We may disclose your information (including personally identifiable information) if we believe in good faith that we are required to do so to comply with an applicable statute, regulation, rule or law, a subpoena, a search warrant, a court or regulatory order, or other valid legal process. We may disclose personally identifiable information in special circumstances when we have reason to believe that disclosing this information is necessary to identify, contact, or bring legal action against someone who may be violating our Terms, to detect fraud, or to protect the safety and/or security of our users, the IDARE Service or the general public. We are subject to the investigatory and enforcement powers of the Swiss Federal Data Protection and Information Commissioner (FDPIC), in accordance with the Federal Act on Data Protection (FADP).

We also may be required to disclose an individual’s personal information in response to a lawful request by public authorities, including to meet national security or law enforcement requirements.

Contractors

We may employ independent contractors, vendors and suppliers (“Contractors”) to provide specific services and products related to the IDARE Service, such as hosting, credit card processing and fraud screening, and others. While providing products or services to us, these Outside Contractors may have access to information collected through the IDARE Service, including your personally identifiable information. We require that these contractors agree to (1) protect the privacy of your personally identifiable information consistent with this Privacy Policy and (2) not use or disclose your personally identifiable information for any purpose other than providing us with the products or services for which we contracted or as required by law.

Sale of business

In the event of a sale, merger, or transfer of all or substantially all of IDARE’s assets – or if we cease operations or become subject to bankruptcy or similar proceedings – we reserve the right to transfer your information to a third party, provided that the recipient agrees to uphold the principles outlined in this Privacy Policy.

Affiliates

We may disclose information (including personally identifiable information) about you to our Corporate Affiliates. For purposes of this Privacy Policy, “Corporate Affiliate” means any person or entity which directly or indirectly controls, is controlled by or is under common control with IDARE, whether by ownership or otherwise. Any information relating to you that we provide to our Corporate Affiliates will be treated by those Corporate Affiliates in accordance with the terms of this Privacy Policy.

Does this Privacy Policy apply when I link to other websites or services?

The IDARE Service may provide you with access to other websites and services. Please be aware that we are not responsible for the privacy practices of any websites or services other than the IDARE Service. We encourage you to read the privacy policies or statements of such websites and services. This Privacy Policy applies solely to information collected by us through the IDARE Service.

Is the information collected through the IDARE Service secure?

We take precautions to protect the security of your information. However, neither people nor security systems are foolproof, including encryption systems. In addition, people can commit intentional crimes, make mistakes or fail to follow policies. If applicable law imposes any non-disclaimable duty to protect your personally identifiable information, you agree that intentional misconduct will be the standards used to measure our compliance with that duty.

Could my information be transferred to other countries?

Personally identifiable information collected on the IDARE Service may be transferred from time to time to our offices or personnel, or to third parties, located throughout the world, and the IDARE Service may be viewed and hosted anywhere in the world, including countries that may not have laws of general applicability regulating the use and transfer of such data. To the fullest extent allowed by applicable law, by using the IDARE Service and submitting such information on it, you voluntarily consent to the trans-border transfer and hosting of such information. To the fullest extent allowed by applicable law, if you are a user accessing the IDARE Service from a jurisdiction with laws or regulations governing personal data collection, use, and disclosure that differ from those of Switzerland, please be advised that all aspects of the IDARE Service are governed by the internal laws of Switzerland, regardless of your location.

What choices do I have regarding the collection, disclosure and distribution of personally identifiable Information?

Except as otherwise described in this Privacy Policy, we will only use personally identifiable information for the purposes described above, or as otherwise disclosed at the time we request such information from you. You must “opt in” and give us permission to use your personally identifiable information for any other purpose. You may also change your preference and “opt out” of receiving certain marketing communications from us by clicking the unsubscribe link included at the bottom of all such communications, or by email: info@idare.ch.

Do Not Track

The term “Do Not Track” refers to an HTTP header offered by certain web browsers to request that websites refrain from tracking the user. We take no action in response to Do Not Track requests.

Can I update or correct my personally identifiable information?

The rights you have to request updates or corrections to the information IDARE collects depend on your relationship with IDARE. Customers have the right to request the restriction of certain uses and disclosures of personally identifiable information as follows. You can contact us to

1. update or correct your personally identifiable information,
2. change your preferences with respect to communications and other information you receive from us, or
3. delete the personally identifiable information maintained about you in our systems (subject to the following paragraph): Such updates, corrections, changes and deletions will have no effect on other information that we maintain, or information that we have provided to third parties in accordance with this Privacy Policy prior to such update, correction, change or deletion. To protect your privacy and security, we may take reasonable steps (such as requesting a unique password) to verify your identity before granting you profile access or making corrections. You are responsible for maintaining the secrecy of your unique password and account information at all times.

You should be aware that it is not technologically possible to remove each and every record of the information you have provided to us from our system. To safeguard against accidental data loss, we back up our systems – creating copies that may be stored in non-erasable formats, which can be difficult or even impossible for us to locate later. Promptly after receiving your request, all personal information stored in databases we actively use, and other readily searchable media will be updated, corrected, changed or deleted, as appropriate, as soon as and to the extent reasonably and technically practicable.

How will I know if there are any changes to this Privacy Policy?

We may revise this Privacy Policy from time to time. We will not make changes that result in significant additional uses or disclosures of your personally identifiable information without notifying you of such changes via email. We may also make non-significant changes to this Privacy Policy that generally will not significantly affect our use of your personally identifiable information, for which an email is not required. We encourage you to check this page periodically for any changes. If any non-significant changes to this Privacy Policy are unacceptable to you, you must immediately contact us and, stop using the IDARE Service until the issue is resolved. Your continued use of the IDARE Service following the posting of non-significant changes to this Privacy Policy constitutes your acceptance of those changes.

Whom do I contact if I have any privacy questions?

If you have any questions or comments about this Privacy Policy or feel that we are not abiding by the terms of this Privacy Policy, please contact IDARE directly: info@idare.ch.

Subject to the next paragraph, we ask that you not send or disclose to us any sensitive personal data (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the IDARE Service or otherwise.

If you send or disclose any sensitive personal data to us when you submit user-generated content to the IDARE Service, you consent to our processing and use of such sensitive personal data in accordance with this policy. If you do not consent to our processing and use of such sensitive personal data, you must not submit such user generated content to our platform.

By using the IDARE Service, you signify your acceptance of this Privacy Policy. If you do not agree to this Privacy Policy, you should not use the IDARE Service. Continued use of the IDARE Service following the posting of changes to this Privacy Policy that do not significantly affect the use or disclosure of your personally identifiable information will mean that you accept those changes.

My Store operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). My Store is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
• Account information including your username, password, security questions, preferences and settings.
• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
• Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
• Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
• Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
• From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
• From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

• Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services.
• Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
• Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
• Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
• With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites. .
• When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

• Right to Access / Know. You may have a right to request access to personal information that we hold about you.
• Right to Delete. You may have a right to request that we delete personal information we maintain about you.
• Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
• Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
• Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

If you reside in the UK or European Economic Area, and subject to exceptions and limitations provided by local law, you may exercise the following rights in addition to the rights outlined above:

• Objection to Processing and Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information for certain purposes.
• Withdrawal of Consent: Where we rely on consent to process your personal information, you have the right to withdraw this consent. If you withdraw your consent, this will not affect the lawfulness of any processing based on your consent before its withdrawal.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority. For the EEA, you can find a list of the responsible data protection supervisory authorities here.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission’s Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call or email us at info@idare.ch or contact us at Kronenwiese 1319, Wolfhalden, 9427, CH For the purpose of applicable data protection laws, we are the data controller of your personal information.