At IDARE, we have the high ambition to inspire our community and “to empower every woman to become her true, powerful self”. We believe that this vision can only be achieved by continuously exploring new ways to create a participative, circular product economy that creates value to the entire IDARE ecosystem, and beyond. With innovation in the driving seat, we aim at putting forward a sustainable mindset and practices that are beneficial collectively and inspire others to do the same.
At IDARE, we believe that achieving our vision requires a commitment to continuously exploring innovative ways to create a participative, circular product economy. This approach not only adds value to the entire IDARE ecosystem but also extends its benefits beyond. We strive to foster a sustainable mindset and practices that collectively benefit everyone and inspire others to follow suit.
Learn more about our dare-to-zero sustainability ambition.
Learn more about our program and how we support others to achieve more.
Learn more about our partners and collaboration ecosystem.
DARE-2-0 (dare-to-zero) is IDARE´s approach to adhere to sustainable, future-oriented and mindful practices and outlines our commitment to continuously embrace a collaborative transformation journey with the entire IDARE stakeholder community. Our DARE-2-0 methodology is more than a sustainability policy – it is a community mindset that is infused in all our actions and builds the foundation of what we do.
In a nutshell, DARE-2-0 can be summarized into two core principles: Be (I) daringly innovative and strive for (II) relentless excellence in building up a sustainable and participative economy around IDARE products and services to empower every individual of the IDARE ecosystem.
Innovation is at the core of our methodology to deliver products and services to a community where zero waste and zero negative impact are the foundational guiding principles and long-term vision to everything we do – from product ideation to product disposal.
Excellence is a result of continuous learning from our IDARE community. At IDARE, we promote a flexible growth-mindset of embracing change and achieving excellence by continuously, positively disrupting the status quo.
The BeDare program is an important pillar to our approach of how we want to give back and create a sustainable, just and inspiring ecosystem that benefits all.
Further information on the different projects IDARE supports as part of the BeDare motion can be found in the respective section below.
The BeDARE program promotes a more sustainable way of apparel consumption aiming to achieve a collective benefit with every item sold.
Any IDARE product can be donated to the community to support selected projects to empower other women and generate income streams for people, in particular women, in need. You can simply send back your item to one of our subsidiaries and we take care of the rest. Adress for any product donations: idare KIG, Rue du molage 37, 1860 Aigle.
Any used IDARE product can be donated to the community to support purposefully identified initiatives with the intent to generate additional income streams for women in need. You can simply send back your item(s) to one of our subsidiaries and we take care of the rest. Adress for any product donations: idare KIG, Rue du molage 37, 1860 Aigle.
For any IDARE item bought you can donate to the cause of choice to empower other women to achieve more.
With every IDARE purchase, you can financially support carefully selected organizations empowering individuals to achieve more.
The BeDare program is an important pillar to our approach how we want to give back and create a sustainable, just and inspiring ecosystem that benefits all.
Further information on the different projects IDARE supports as part of the BeDare motion can be found in the respective partner section below.
To embed sustainability into our business and culture, we collaborate with a range of partners to bring our commitment to life through key initiatives such as Dare-to-Zero and BeDARE.
These programs reflect our dedication to foster a mindset – and a way of working – that consistently aims to achieve more with less and drive meaningful impact through responsible innovation and action. These collaborations are very meaningful to our business and with your support, we can make a difference.
PluSport, one of IDARE’s valued partners, is leading the way in inclusive sports through the ground-breaking initiative.
Since 2015, never walk alone has been transforming the running landscape in Switzerland. Their mission is simple yet powerful: to make running events accessible to everyone – regardless of physical ability.
From elite athletes to passionate hobby runners, PluSport believes that no one should be left behind. That’s why they work hand-in-hand with race organizers across the country to embed inclusion at every level – planning, logistics, and on-the-ground execution. Whether it’s adapting race routes, providing specialized support, or fostering a welcoming atmosphere, they ensure that participants with disabilities can experience the thrill of the run, side by side with their peers.
In 2025, 16 major Swiss races proudly carry the Never Run Alone banner. This is just the beginning!
By supporting Never Run Alone, you are not just backing a program, you are investing in a movement. Your sponsorship helps:
Join us in rewriting the rules of running. Together, we can prove that sport is not about who finishes first – it is about who gets to start.
More information can be found here.
For every product you buy you can choose to contribute directly to the Never Run Alone initiative, make running accessible to everyone. Let’s make a difference.
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